About

Born out of a love of science and a passion for effective communication, we’ve come a long way since our humble beginnings in 2016. We started out in a log cabin in our founder’s garden with just three employees. Our mission? To communicate research effectively, beautifully and with maximum impact.

Since launching, we have worked with 215 institutions to create over 280 animations for research teams in 26 countries.

Our head office is now based in the gorgeous Cotswolds, UK. Over the last four years, our team has grown to include over 30 editors, animators, project managers, artworkers, social media experts and an occasional canine friend. We still share the same enthusiasm for science and communication that initially prompted our founder Simon to start the business.

The researchers and professionals we work with are busy people. Their work is fascinating, and they are passionate about it. But they don’t always have the time or the skills to effectively communicate their efforts to their chosen audience, whether that’s their peers, the public or potential investors.

So that is where we come in. Our team of communication experts will work with you to understand your needs, define your message and communicate it in the most effective way. We’re convinced that animation is a powerful tool for researchers.

Why researchers should use animation

3 million peer-reviewed articles are published each year in English alone. And the public appetite for research and its importance is only increasing.

But peer-reviewed articles are written for an expert audience and are difficult for the general public to access: they use complicated language, assume a high level of existing knowledge, and are often hidden behind a paywall.

So how can you communicate complex research to a broad audience?

Animation is the perfect tool:

Eye-catching visuals engage the audience and allow even the most complicated topic to be explained.
Over 80% of all traffic will consist of video by 2021.
Studies have shown that there is a significant improvement on learning, recall and retention when using video resources versus text-based resources.
Videos are shared 1200% more than text or image.
Animation effectively promotes long-term knowledge retention, whether that is in undergraduate students or farmers in Mozambique.
Online videos are twice as likely to be shared than any other online content so your message will naturally spread further.
According to the Pew Research Center YouTube is more widely used than Facebook with 73% of US adults using YouTube (69% use Facebook).
Videos are watched for professional as well as leisure purposes. For example, physicians spend three hours per week watching video content for professional purposes.