How do individuals repay their debt? The balance-matching heuristic

Project specs

Format

2D

Contact

John Gathergood

Country

UK

Funding agency

University of Nottingham School of Economics

Length

1:30

Summary

This animation summarises new research from the University of Nottingham School of Economics which shows that people do not pay-off their most expensive credit card debts optimally, but instead engage in balance matching.

Researcher Profile

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